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Advisor Marketing

Google Trends


Since we are looking to launch our software soon, I have been looking for ways to market it. I will be posting interesting trends on Google that I find. Hope you enjoy - come back again as these charts are dynamic and will be changing over time.

So what do you call yourself?

The chart below shows the recent trend on searches that people are conducting on Google. I think we can certainly say “Financial Advisor” is a better term to use than “Financial Adviser” - at least according to what potential clients are searching for.